Your home is likely your largest asset, so selling it may be the biggest financial move you’ve ever made, one that requires significant thought and strategy. However, once you’ve entered the market, the process may move very quickly: your property has the best chance to sell within its first seven weeks on the market. Studies indicate that the longer a property stays on the market, the less it will ultimately sell for. So, you need to ensure you’re ahead of the game. Get your property into top selling shape before it hits the market in order to increase its chances of selling within the desired window of time and drawing top dollar.
These reasons will direct the path you take in the home-selling process. If, for example, you have already purchased a new home and your goal is to make a quick sale on your current home, this reason will chart your approach. If, on the other hand, you aim to net the highest price possible for your home, you would need to prepare yourself for a potentially slower process. Be clear about these reasons, as they will directly influence the amount of time and effort you put into preparing your home for sale, and the amount you set for your asking price.
It is essential you list your property at a competitive market value right from the start. The competitive nature of the market means that over-pricing by a few thousand dollars could make the difference between your home selling quickly or not selling at all. Overpricing your home could potentially yield the following results: minimized offers, fewer showings, fewer agent responses, limited financing, limited buyers qualified for your type of home, or a smaller net price. You can avoid these outcomes by setting the price of your home at its market value when you first list.
If you are unsatisfied with the current market value of your home and unwilling to list it as such, consider putting off the sale of your home at this time.
Perhaps the most “hands-on” approach to educating yourself about the nature of the current market—what works and what doesn’t—is to explore other homes on the market. Take advantage of Open Houses in your area, particularly in those homes similar to your own. Take some notes. Observe floor plans, lot size, appearance, location, and other features of the property. Then compare asking prices. Go through this process before setting your own asking price. Remember: you want to get a selling price as close to your asking price as possible. And if you want to attract this price quickly, you won’t accomplish this by setting your price higher than your neighbour’s.
Getting an appraisal can be a positive or negative move, depending on the outcome. It’s up to you to determine how it might fit into your personal plan. Having an appraisal done can be a good marketing strategy, indicating to potential buyers that your home can be financed, which will increase the chances that your home will sell quickly and for more money. On the other hand, however, there’s no guarantee you’ll like the final picture offered by the appraisal. Also, it’s one more cost you’ll have to add to your budget, and an appraisal only lasts for a limited period of time.
Your choice of Realtor will greatly influence your home-selling experience. For better or for worse, this person will be with you every step of the way during one of the largest financial ventures of your life—and will make a difference in the speed with which your house is sold, and how much it sells for. Don’t take this relationship lightly. You should consider a few Realtors before you narrow down your choice. Of course, one of the initial factors to consider will be whether the Realtor’s personality and enthusiasm is a fit for you and your family. Also, each candidate should be able to provide you with information on the following areas: the length of time s/he has been involved in residential real estate in your area, the marketing strategy s/he would use to sell your home, details on other properties in your area their company has sold (how much the property sold for and how long it spent on the market), and his/her philosophy or method of negotiation. You might want to request a reference list of former clients as well. Choose a few names on the list and call them.
Make no mistake, prospective Buyers will be turned off by even a minimal lack of cleanliness, or an odour. Sellers may lose thousands of dollars if they fail to thoroughly clean the house before they begin to show it. Begin by clearing the house of excess junk, clutter, and furniture. Create more space. Make every room sparkle. Eliminate odours. You may be the last to notice a peculiar odour in your house, but it may be the first thing a potential Buyer notices. So, air out your house prior to showing. Keep pets in the yard as much as possible, and send any household smokers outside.
Agents will be more reluctant to show your home if it isn’t readily accessible. They don’t want to waste their time running around, picking up and dropping off keys. Rather, a key should be immediately available for agents at all times.
Also, go through the following last-minute list to prepare for showing your home: keep all lights on, doors unlocked, and drapes and shutters open. If you can, leave the house while it is being shown. Head to the local coffee shop, or take the kids to the park. Prospective Buyers will feel more intrusive if the owner of the house is present while they are viewing. If you can’t leave the house, be as unassuming as possible.
A fresh coat of paint may be one of your best investments when preparing your home for the market. New paint can take years off the appearance of your home, dramatically increasing its perceived value. Likewise, if your carpeting appears worn, old, or is an outdated pattern, consider replacing it. The carpet or paint in one room could be the difference between a successful sale and your home being overlooked.
If the buyer doesn’t like the outside of your house, s/he may choose to skip it entirely. It is essential that your home possess a certain “drive-up appeal.” Remember, a potential buyer’s first impression of your house is formed while s/he is still sitting in the realtor’s car. Ensure the trees are trimmed, the walkway swept, the lawn cut. Paint the door, and put out a new, plush door mat. All of these little things will contribute to the overall effect of a well cared-for and welcoming home.
Chuck was fantastic to work with! From attending our cottage inspection to connecting us with an awesome mortgage broker we needed to get the job done, he was there every step of the way to support us!
Working with Chuck was a pleasure. He really pulled out all the stops to make sure we could put the deal together. He personally made sure all went smoothly for possession day. Would definitely work with Chuck again either buying or selling.
Karen and I have had several experiences with Chuck both buying and selling properties. He is always willing to give advice if asked, and always willing to be patient with us while we are deciding how to proceed. He has gone that extra mile with helping us in any way. This has also included offering to help us get our home ready to sell. We can not be more satisfied with his service and that is why we have had him help us with several real estate transactions. We wholeheartedly recommend him to potential buyers and sellers in our surrounding area.
I had the pleasure of working with Chuck to find a great starter home and enter the market. After our initial discussion it didn’t take Chuck long to find something perfect for me. He’s motivated, easy to work with, and a highly knowledgeable agent. In addition to finding a buyer or showing you a property, he provides great advice based on your desires. Highly recommended!
Chuck helped us purchase a cottage property in 2020. My husband and I are extremely particular people. We provided Chuck had a detailed list of our exact wants, needs etc in a property to ensure we didn't waste our time looking a properties that didn't meet our needs. Chuck helped us secure the perfect property for us that met all the criteria and was a pleasure to deal with. He even offered months later to help us pick up a peddle boat with his trailer when I asked him for a recommendation for someone who could assist us. He is supportive throughout the sales process and continues to provide service after the fact. He lives and works in the community and I wouldn't hesitate to recommend Chuck to anyone needing his services.
Super nice guy. No hard-selling and easy to like! As my husband would say, Chuck passes the beer & BBQ test! He also crawled around under the cottages along side my husband during our appointments. Chuck is knowledgable, and put us at ease immediately. We bought the second cottage property Chuck showed us. He is calm with a sense of urgency. Timely communication when you’re anxiously awaiting news of an offer! Our experience from start to finish was great!